Security and Policing 2026 > Exhibit > ADS Security Innovation Award

ADS Security Innovation Award

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Now in its 20th year, the award is specifically designed to recognise capabilities that have caused a step change in the effectiveness of the UK’s ability to prevent, respond to, reduce the impact of or investigate risks and incidents. Capabilities are assessed by an expert panel of judges for their innovation, uniqueness in the market, demand for their product or service, and any clear impact on addressing security and resilience issues.

Exhibitors at Security & Policing are invited to enter the ADS Security Innovation Award which recognises the innovative capabilities and services developed by UK security companies.

ADS Innovation Award 2025 Winner

Congratulations to NW Pro who have been announced as the winners of the ADS Security Innovation Award 2025 for their product NexuSec.

The Winning product NexuSec from NW Pro leverages advanced AI-driven computer vision and natural language processing (NLP) to provide an intuitive and highly effective search capability for live & recorded CCTV footage. Users can search using natural language queries like “man in a high-visibility jacket carrying a toolbox” or upload an image to find visually similar individuals or items across multiple cameras.

Read more abut NW Pro

PREVIOUS AWARD WINNERS

Congratulations to Vikela Armour Ltd who won the

19th annual ADS Security Innovation Award at Security & Policing 2024.

Find out more about the previous ADS Security Innovation Award winners

WHY YOU SHOULD ENTER

  • All Submissions are exposed to senior representatives from Government, industry and academia involved in innovation
  • Finalists get enhanced visibility at the Security & Policing event, including a prime slot on the Spotlight Stage at Security & Policing and presentation of the winner’s award by a UK Minister or senior official
  • Media support for announcement of the Award

Winners

  • Enhanced visibility at the Security & Policing event, including incorporation into VIP exposure
  • Dedicated media and PR support from the ADS Public Affairs and Media team

JUDGING CRITERIA & PROCESS

Entries for the award are judged against four criteria:

  • Innovation
  • Uniqueness in the market
  • Market demand
  • Clear impact on addressing security and resilience issues

Submissions will be reviewed by an eminent panel of judges drawn from Government, Academia and Industry who will down select up to six submissions to the Finals Stage.

FINALISTS

Up to 6 finalists will be given the opportunity to pitch their submission to the panel of judges in a Live Pitch Final on the Spotlight Stage. Following these presentations, the judges will decide ADS Security Innovation Award winner and runner-up.  The judges may also choose to recognise other entrants through ‘Highly Commended’ certificates.

ELIGIBILITY

  • You must be exhibiting at Security & Policing 2025
  • You must be a UK Registered Company
  • Products/services must have been brought to market in the last two years. This can include new versions/updates of existing technology.
  • Examples of a government or commercial customer currently using the product or service must be provided.
  • The product or service must have been developed within the UK and by your Organisation

APPLICATIONS

Click here to apply for the ADS Security Innovation Award 2025

If you have any queries please contact Megan Blackman: megan.blackman@adsgroup.org.uk

ENTRY DEADLINE

Closing date for applications: 21 February 2025